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Arab World English Journal (AWEJ) Volume 17. Number 2, June 2026 Pp.392-403
Language Centre, Mohammed VI Polytechnic University (UM6P), 43150, Benguerir, Morocco
English Department, Faculty of Letters and Human Sciences, Dhar El Mahraz, Sidi Mohamed Ben Abdellah University, 30000, Fes, Morocco
English Department, Faculty of Letters and Human Sciences Cadi Ayyad, Amerchich, B.P. 3737, 40000 Marrakech, Morocco
The integration of classroom instruction with an immersive online learning experience provides students with the balance needed for optimal learning outcomes. Subsequently, the purpose of this paper is to investigate students’ perspectives of online language learning, drawing attention to the difficulties undergraduate logistics students at the Higher School of Technology in Fes, Morocco, encounter when using the Rosetta Stone platform for the fall semester. This quasi-experimental study analyses the effectiveness of the language learning platform from a Computer-Assisted Language Learning (CALL), Substitution, Augmentation, Modification, and Redefinition (SAMR), and Passive, Interactive, Creative, Replacement, Amplification, and Transformation (PICRAT) lens, giving the study a holistic dimension while utilising a one-group quasi-experimental pre-test post-test design. Findings from this study revealed that students generally had positive attitudes toward the platform, particularly towards its motivational aspects. However, results also indicated that the platform had no measurable impact on language performance with only six students advancing by one CEFR (Common European Framework of Reference for Languages) level and one learner advancing by two CEFR levels. This shows that Rosetta Stone cannot replace the instructor’s role in monitoring and guidance. Therefore, integrating such platforms into blended approaches appears pivotal to maximise their benefits. this study opens the door to future research on the pedagogical and technological conditions needed to improve the efficiency of digital tools in language learning.
Belghmi, M., Habiballah, S. & Oussellim, E. M. (2026). Evaluating Rosetta Stone Integration through CALL and PICRAT: A Case Study at EST Fes. Arab World English Journal, 17(2): 392-403
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Dr. Mehdi BELGHMI is a Full-time English language instructor at the UM6P language center, Benguerir. The researcher specializes in the intersection of educational technology and pedagogical solutions for mass education challenges. His research explores the potential of E-learning to provide sustainable access to quality and affordable education.
ORCid ID: https://orcid.org/0009-0007-0781-8373
Dr. Salma HABIBALLAH is a PhD holder in applied linguistics. Her research interests include examining the effectiveness of online education as perceived by both teachers and students, as well as discovering the ways different members of educational boards use to enhance their digital learning experiences. ORCid ID: https://orcid.org/0000-0002-4122-7477
El Mehdi OUSSELLIM is a fourth-year PhD student at the Faculty of Letters and Human Sciences, Cadi Ayyad University. He specializes in syntax and is currently conducting research on verbal complementizers within the framework of the Minimalist Program. His research interests include syntax, education and technology, and critical discourse analysis. affordances. The researcher is also keen on doing research in leadership studies and has a special appreciation for virtual leadership.
ORCid ID: https://orcid.org/0009-0003-4477-5430